{"product_id":"anua-rice-ceramide-enzyme-brightening-cleansing-powder-40-g","title":"Anua Rice + Ceramide Enzyme Brightening Cleansing Powder – 40 g","description":"\u003ch3\u003eGentle Cleansing • Mild Exfoliation • Brightening • Hydration\u003c\/h3\u003e\n\u003cp\u003eGive your skin a fresh, smooth and radiant-looking finish with the \u003cstrong\u003eAnua Rice + Ceramide Enzyme Brightening Cleansing Powder\u003c\/strong\u003e. This innovative Korean powder cleanser combines \u003cstrong\u003erice powder, rice extracts, Alpha-Arbutin, Ceramide NP, Papain and gentle exfoliating ingredients\u003c\/strong\u003e to cleanse away impurities while helping improve the appearance of dullness and uneven skin texture.\u003c\/p\u003e\n\u003cp\u003eUnlike a traditional face scrub, this unique powder transforms into a soft, elastic texture when mixed with water. It can be used as a \u003cstrong\u003edaily-style powder cleanser\u003c\/strong\u003e or as a \u003cstrong\u003ewash-off exfoliating mask\u003c\/strong\u003e, making it a versatile addition to a Korean skincare routine.\u003c\/p\u003e\n\u003cp\u003eThe formula is designed to provide effective cleansing without leaving the skin feeling excessively dry or stripped. Anua describes the product as \u003cstrong\u003ehydrating, gently exfoliating, fragrance-free and non-drying\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch2\u003e✨ Key Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eGently removes dirt, impurities and excess buildup\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps cleanse pores and remove surface impurities\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGently exfoliates dead skin cells\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps improve the appearance of rough and uneven skin texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps reduce the appearance of small bumps caused by uneven texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps revive the appearance of dull-looking skin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePromotes a brighter and more radiant-looking complexion\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps skin appear more balanced and refined\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCeramide NP helps support the skin's natural moisture barrier\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHelps maintain a comfortable, hydrated skin feel\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCan be used as both a \u003cstrong\u003epowder cleanser and wash-off mask\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFragrance-free formula\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLeaves skin feeling clean, soft, smooth and refreshed\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAccording to Anua's product testing, skin texture improved by \u003cstrong\u003e20.27% after one use\u003c\/strong\u003e, while impurities cleansing was measured at \u003cstrong\u003e98.1% after one use\u003c\/strong\u003e. Individual results may vary.\u003c\/p\u003e\n\u003ch2\u003e🌾 Key Ingredients\u003c\/h2\u003e\n\u003ch3\u003eRice Powder \u0026amp; Rice Extract\u003c\/h3\u003e\n\u003cp\u003eRice-derived ingredients help gently exfoliate and cleanse while supporting a more radiant and balanced-looking complexion. Rice powder also contributes to the product's unique powder-to-paste texture.\u003c\/p\u003e\n\u003ch3\u003eAlpha-Arbutin\u003c\/h3\u003e\n\u003cp\u003eAlpha-Arbutin is included to support a brighter, more radiant-looking complexion and improve the appearance of uneven skin tone.\u003c\/p\u003e\n\u003ch3\u003eCeramide NP\u003c\/h3\u003e\n\u003cp\u003eCeramide NP helps support the skin's natural moisture barrier and helps maintain hydration during cleansing, making the formula less likely to leave the skin feeling stripped.\u003c\/p\u003e\n\u003ch3\u003ePapain\u003c\/h3\u003e\n\u003cp\u003ePapain is an enzyme that helps gently exfoliate the surface of the skin and remove dead skin buildup, helping the skin feel smoother.\u003c\/p\u003e\n\u003ch3\u003eAllantoin\u003c\/h3\u003e\n\u003cp\u003eAllantoin helps provide a soothing and comfortable feel to the skin.\u003c\/p\u003e\n\u003ch3\u003eLactic Acid \u0026amp; Tartaric Acid\u003c\/h3\u003e\n\u003cp\u003eThese gentle acids contribute to the product's exfoliating action and help refine the appearance and feel of uneven skin texture.\u003c\/p\u003e\n\u003ch3\u003eProtease\u003c\/h3\u003e\n\u003cp\u003eProtease is another enzyme included in the formula to support gentle exfoliation.\u003c\/p\u003e\n\u003ch2\u003e🧴 How to Use\u003c\/h2\u003e\n\u003ch3\u003eMethod 1 — As a Powder Cleanser\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003eWet your hands with water.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDispense approximately \u003cstrong\u003e½ tablespoon\u003c\/strong\u003e of the powder into your palms.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAdd water and rub your hands together.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMix until the powder dissolves and creates a soft foam\/paste.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApply to damp skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGently massage over the face using light circular motions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAvoid aggressive rubbing, especially around the eye area.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRinse thoroughly with lukewarm water.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFollow with your usual toner, serum and moisturizer.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAnua recommends mixing the powder with water until it forms a foam before gently massaging it onto the face.\u003c\/p\u003e\n\u003ch3\u003eMethod 2 — As a Wash-Off Mask\u003c\/h3\u003e\n\u003cp\u003eFor a more intensive texture-refining and brightening step:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003eAfter cleansing, place approximately \u003cstrong\u003e1 tablespoon\u003c\/strong\u003e of powder into dry hands.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAdd approximately \u003cstrong\u003e1–1½ tablespoons of water\u003c\/strong\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMix until you achieve a smooth, elastic consistency.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApply an even layer over the face.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGently massage for approximately \u003cstrong\u003e3–5 minutes\u003c\/strong\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLeave the product on for \u003cstrong\u003e5–10 minutes\u003c\/strong\u003e as a wash-off mask.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRinse thoroughly with lukewarm water.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eFor additional hydration, Anua states that \u003cstrong\u003eRice 70 Glow Milky Toner\u003c\/strong\u003e can be used instead of water when preparing the wash-off mask.\u003c\/p\u003e\n\u003ch2\u003e💧 What Does It Do For Your Skin?\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eFor dull skin:\u003c\/strong\u003e\u003cbr\u003eHelps remove surface buildup and supports a brighter, more radiant appearance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor uneven texture:\u003c\/strong\u003e\u003cbr\u003eRice powder and enzyme-based exfoliation help smooth the feel of rough and uneven areas.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor dry-feeling skin:\u003c\/strong\u003e\u003cbr\u003eCeramide NP and hydrating ingredients help support the skin's moisture barrier while cleansing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor a Korean glass-skin routine:\u003c\/strong\u003e\u003cbr\u003eThis powder cleanser can be incorporated as an exfoliating cleansing step to help create a smoother, softer and more radiant-looking complexion.\u003c\/p\u003e\n\u003ch2\u003e🌿 Texture \u0026amp; Finish\u003c\/h2\u003e\n\u003cp\u003eThe product starts as a \u003cstrong\u003efine cleansing powder\u003c\/strong\u003e and transforms when mixed with water. It develops into a soft, smooth and elastic texture that can be massaged onto the skin.\u003c\/p\u003e\n\u003cp\u003eAfter rinsing, skin is left feeling:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eClean • Smooth • Soft • Refreshed • Radiant\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003e🧪 Full Ingredients\u003c\/h2\u003e\n\u003cp\u003eZea Mays (Corn) Starch, Kaolin, Sodium Bicarbonate, Sodium Cocoyl Isethionate, Sodium Lauroyl Glutamate, Citric Acid, Sodium Polyacrylate, Diglycerin, Allantoin, Water, Maltodextrin, Papain, Oryza Sativa (Rice) Powder, Oryza Sativa (Rice) Lees Extract, Oryza Sativa (Rice) Bran Water, Butylene Glycol, 1,2-Hexanediol, Ceramide NP, Ascorbic Acid, Alpha-Arbutin, Glucose, Oryza Sativa (Rice) Extract, Protease, Dipropylene Glycol, Glycerin, Tartaric Acid, Lactic Acid, Oryza Sativa (Rice) Seed Protein, Hydrolyzed Rice Protein, Caprylyl Glycol.\u003c\/p\u003e\n\u003ch2\u003e📌 Product Details\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Anua\u003cbr\u003e\u003cstrong\u003eProduct:\u003c\/strong\u003e Rice + Ceramide Enzyme Brightening Cleansing Powder\u003cbr\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e 40g\u003cbr\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Korean Skincare \/ K-Beauty\u003cbr\u003e\u003cstrong\u003eProduct Type:\u003c\/strong\u003e Powder Cleanser \u0026amp; Wash-Off Mask\u003cbr\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e Fine powder that transforms into a soft cleansing texture\u003cbr\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e Rice, Alpha-Arbutin, Ceramide NP, Papain, Protease\u003cbr\u003e\u003cstrong\u003eFragrance:\u003c\/strong\u003e Fragrance-Free\u003cbr\u003e\u003cstrong\u003eFinish:\u003c\/strong\u003e Clean, smooth, hydrated and radiant-looking\u003c\/p\u003e\n\u003ch2\u003e👤 Who Is It For?\u003c\/h2\u003e\n\u003cp\u003eThis cleanser is particularly suitable for people looking for a skincare product that helps with:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eDull-looking skin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUneven-looking skin tone\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRough skin texture\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmall texture bumps\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSurface impurities\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDry-feeling skin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLack of radiance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eA smoother and more refined complexion\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e⚠️ Important Usage Tips\u003c\/h2\u003e\n\u003cp\u003eBecause this product contains exfoliating ingredients and enzymes, avoid excessive rubbing or overuse. If your skin is sensitive, introduce it gradually and use gentle pressure.\u003c\/p\u003e\n\u003cp\u003eAvoid direct contact with the eyes. If irritation occurs, discontinue use and rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eWhen using exfoliating products regularly, apply sunscreen during the daytime to help protect your skin from environmental exposure.\u003c\/p\u003e\n\u003ch2\u003e🛍️ Why Add It to Your K-Beauty Routine?\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eAnua Rice + Ceramide Enzyme Brightening Cleansing Powder 40g\u003c\/strong\u003e combines cleansing, gentle exfoliation, brightening-focused ingredients and barrier-supportive care in one versatile product. Its powder format also makes it different from ordinary gel or foam cleansers, while the option to use it as a wash-off mask gives you additional flexibility in your skincare routine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA simple way to cleanse, gently exfoliate and reveal a smoother, more radiant-looking complexion.\u003c\/strong\u003e\u003c\/p\u003e","brand":"sbmiltahai.com","offers":[{"title":"Default Title","offer_id":46446555791394,"sku":null,"price":3299.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0898\/2773\/7634\/files\/e0106bc4-9004-4c9d-a587-384154aea038.jpg?v=1787159012","url":"https:\/\/sbmiltahai.com\/products\/anua-rice-ceramide-enzyme-brightening-cleansing-powder-40-g","provider":"sbmiltahai.com","version":"1.0","type":"link"}